Text to Texture: How dropp’s aMiGO Transcends LLMs with Generative Media Intelligence (GMI)

Gurps Rai
4 min readJun 10, 2024

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The Future of Generative AI is Generative Media Intelligence (GMI)

We at droppGroup, an innovative technology company responsible for tokenizing the Kingdom of Saudi Arabia and spearheading numerous global projects including Saudi Aramco’s company wide roll out of Web3 technologies, are taking a monumental leap forward with the launch of the dropp platform. This revolutionary platform, driven by our proprietary Generative Media Intelligence (GMI) trained foundational model called aMiGO, is a testament to our commitment and expertise. Thanks to its advanced task agent framework, System-of-aMiGO’s, we are set to redefine what’s possible in the realm of generative AI, opening up new horizons of creativity and innovation.

aMiGO, our adept GMI Multimodal System, is the proprietary technology behind dropp. It differs from traditional Large Language Models (LLMs) that predominantly deal with text and 2D tasks, venturing into the dynamic realm of multimedia synthesis. While LLMs are adept at understanding and responding, aMiGO is designed to create and transform. It doesn’t just process inputs, it transforms them into rich, interactive and complex digital assets. This capability is not merely an enhancement but a transformative stride towards an AI that collaborates in creation and delivers immediately usable digital assets.

Currently, mobile app stores are littered with automated 3D modeling tools whose outputs are not market-ready. These outputs unfortunately require a lot of work to develop and have not added increased efficiency for the market. The power of dropp, coupled with aMiGO’s prowess, lies in its unmatched efficiency to generate assets that are immediately market-ready.

Creators with no coding experience can now seamlessly convert a small array of photographs or video content into intricate 3D models and publish enthralling Extended Reality (XR) experiences into their own platforms. The once daunting, time-consuming and expensive processes of 3D modeling and XR creation are now an effortless and affordable endeavor, significantly amplifying efficiency and accessibility.

So, what does that all mean? Imagine you snap one image of your favorite sneakers, and in an instant, aMiGO animates a high-fidelity 3D model primed for your digital marketplace, gaming platforms or virtual reality. This isn’t just a 3D representation, it’s your ticket to creating deep, meaningful experiences for your consumers and fans. Automatically generate a realm where your digital assets can flourish and drive new forms of revenue and interaction.

Further extending our foundational AI/ML patent, dropp delivers a text-to-shopatainment capability, which emerged as a standout evolution from our extensive ‘droppTV’ beta testing phase. For two years, we worked hand-in-hand with musicians and DTC brands testing and perfecting an end-to-end solution that seamlessly merges entertainment with e-commerce. The result is a sophisticated AI/ML system rooted in advanced computer vision and object recognition, ready to serve not just creatives but every industry seeking to captivate and convert their audience in real-time.

What is text-to-shopatainment? dropp users looking to craft their own shoppable experiences now have an intuitive pathway to do so. The process begins with the user, who requires no coding experience at all, uploading a video to the dropp platform. From there, the user can effortlessly interact with aMiGO by providing a simple list of items to be tagged within the video. Whether it’s an artist, manager or assistant, anyone on the team can specify what elements to make shoppable, linking directly to droppMarketplace or a Shopify store to capture sales.

Once the video is enhanced with interactive tags, aMiGO generates an embeddable iFrame code. This code can be used to integrate the shoppable video onto any digital space, from websites to mobile apps, bridging the gap between content and commerce. The process not only democratizes the creation of shoppable content but also enhances the viewer’s engagement, turning passive watching into an interactive shopping session all within the fluid continuity of the video experience.

Even during the tough times of the Web3 bear market, our unwavering support and stance on the Web3 industry has kept us honest with our core philosophy of the future of the internet. Tokenization is integral to dropp’s ethos, with each digital asset created using the dropp technology minted on the Solana blockchain, ensuring every creation’s uniqueness and traceability. This approach is pivotal in protecting creators’ intellectual property and deterring copyright infringement.

This innovation represents the fruit of a 7-year process of investment, development, testing and refining. In particular, the dropp technical team has worked tirelessly to create a game-changing technological breakthrough.

Building on this success, through our strategic partnership with UC Berkeley, we have incorporated specialized academic excellence within our technological endeavors, specifically helping to refine our computer vision and object recognition capabilities within our visual data corpus.
As dropp, we stand with the creators, the visionaries and the disruptors. dropp, powered by aMiGO, is more than a platform, it is a promise to transform your creative concepts into tangible digital masterpieces.
Embrace the brilliance of GMI — where imagination meets the innovation of tomorrow.

Visit www.dropp.inc and get started!

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Gurps Rai

CEO of droppGroup, venture capitalist, futurist and creative nerd.